Edien

WORK

Ballerud: Curating Your Indoor and Outdoor Oasis

Ballerud furniture adds grace and style to outdoor and indoor settings. Diligently manufactured, where each piece has a story to tell, is perfect to design your space into a utopia of your imagination into reality.

Ballerud

Service

UX/UI Design, Development,
E-commerce, Digital strategy

Client

ballerud.com

Date

February 2023

 

Strategy

Our team at Edien.com was committed to doubling Ballerud’s revenue by applying the right marketing strategies.

Our strategy at Edien is to customize the approach based on the organization’s needs and pitfalls, and here is what we aimed to accomplish.

  • Implementation of user and role-based administration with the inclusion of roles of super admin, administrator, editor, author, contributor, and subscriber.
  • Content management capabilities include creating pages, and posts, editing data, etc.
  • The presence of coupon & discount code tools for designing the pages, posts, etc.
  • An easy-to-use checkout with minimal customer information helps in turning visitors into long-term customers.
  • In-built SEO-friendly code to optimize the page layout for more sales, conversions, and ultimately revenue, and so on.

Goals

Furniture made by Ballerud is known to be of the highest quality in Norway. Furniture’s feel and touch make empty rooms come to life with your own style.

The Ballerud project was a great learning experience for our team because we learn best when we are at work, along with polishing our niche specializations.

It has included some of the key features that make Ballerud grow with the popular e-commerce platform WooCommerce, which is known for its extreme flexibility. They are

  • Advanced eCommerce SEO capabilities for higher ranking in SERPs with the right snippet for driving traffic to your site.
  • Reporting tools & custom report features keep you informed with real-time data.
  • An integrated blog or articles section for advertising your goods, and services.
  • Email marketing features with the inclusion of Mailchimp and third-party email marketing tool integrations for improving visibility, growing traffic, and enhancing your subscribers.
  • The use of Scss technology for designing with easy, and simple features.

Some of the very attractive pieces of Ballerud based on design can be easily evident from their exclusive collection and are breath-taking-

  • Hive daybed with side table – exhibition model
  • Cocoa kitchen island complete
  • Kornhult hammock white ex tak
  • Solstol a3
  • Sunwing Casa Easy 270 x 270 cm without foot 151
  • Dewdrop xl fire pit 
  • Cradle day bed- komplett, and so on.

Service

UX/UI Design, Development,
E-commerce, Digital strategy

Client

Blafre.com

Date

February 2023 

Service

UX/UI Design, Development,
E-commerce, Digital strategy

Client

Blafre.com

Date

February 2023 

Strategy

During the e-commerce project We worked closely with Blafre on the digital strategy, and have continuously acted as a strategic sounding board for the development of the omnichannel offer, including the in-store solutions. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Goals

Increase sales and improve the brand experience with a modern omnichannel eco-system, fueled by a fast and solid core, that could grow and change at the same pace as customer expectations. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in.

Ballerud

The Challenge

A digital solution to satisfy customers’ needs.

It is our goal to develop the store from scratch and provide them with digital solutions that meet their needs. With a flexible e-commerce platform like WooCommerce, the functionality of the site is enhanced.

A WooCommerce online store like Ballerud offers real-time data-driven analytics, demonstrating the success rate from zero profit to real-time statistics.

A few aforementioned solutions are

  • Implementation of user and role-based administration 
  • Reporting tools & custom report 
  • An integrated blog or articles section 
  • Content management capabilities 
  • Coupon & discount code tools 
  • An easy-to-use checkout 
  • In-built SEO-friendly code to optimize the page layout.

THE SOLUTION

Providing solutions to improve CX.

With its high-quality furniture that matches perfectly with your dream house theme, Ballerud was founded in 1964, in Norway.

You can find outdoor, and indoor furniture of every style to design your utopia where you live, and breathe.

Additionally, great contributions have been made by famous brand names Dedon, Royal Botania, Glatz, Gloster, Kettal, Roda, Gandia Blasco, and Barlow & Tyrie. The motto is to create durable furniture as the climate in Norway demands that.

Out of several exclusive options, you get an opportunity to select the piece of your choice. WooCommerce online store offers you together helps you to find the right piece of furniture for your sweet home.

Ballerud
Ballerud
Ballerud

WHAT OUR CLIENTS SAY ABOUT US



“Edien has helped Ballerud bring the complexity of home improvement retail to the web in a simple and cost-efficient manner. They have delivered a stable advanced commerce platform through multiple projects that supports our growth and our business. ”
EMILIE STAHL CARLSEN
Product Designer at Ballerud

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