Relevance of E-commerce Design
The only mantra for your online growth of e-commerce business is your online presence. The absence of an online presence of your online store prevents your e-commerce store from generating revenue, and to full-fledged growth of your target audience.
E-commerce design and the user interface are the first components, or you could say future, that the target audience comes to your website, and make them stay a longer time.
You need a strategic plan to design your e-commerce site. Walmart in 2020, and Howards Storage World are a few examples of those who have benefited from e-commerce design.
It is estimated that the market size of user interface (UI), and user experience (UX) with an expected CAGR will reach $10,956 million by the end of this month.
What is the difference between UX and UI?
UX (user experience) and UI (user interface) are inextricably linked.
UX, which stands for “User Experience,” is everything about how the end user interacts with the products and services of your e-commerce brand. It acts as an interaction that happens between the user, your products, and your services.
If the feel of your products is simple and easy, then it helps the users accomplish their desired tasks. The look and feel are the UI (user interface). This interaction happens between the user and a digital device like a smartphone.
So, this is the basic difference between the two in simple terms.
Things to keep in mind while designing your E-commerce website
- Keep it simple to avoid distraction.
- Define your brand, and how you are different from your competitor.
- Think like your target audience. A website that is simple, easy to navigate, and makes them feel connected to you.
- Use the same color on all your pages.
- High-quality images with a smaller size for a greater loading speed.
- Scannable content.
- Professional feel and look, and so on.
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