Every online business is striving to stand out along with e-commerce development in 2022. The immense growth of e-commerce because of the global pandemic has enhanced competition.

With the reach of global revenue by the end of 2022 is $5 trillion, brands are focusing on visibility and maintaining a long-term, and meaningful relationship with their customers.

The introduction of new technologies in the SaaS market has put increased pressure on brands for sales, and conversions.

Some latest developments you might have seen this year are as follows:

1. The development of several analytics tools like Google Analytics, Optimizely, Supermetrics, Kissmetrics, Woopra, etc. has helped organizations, whether small, medium, or large, to make informed decisions for their future growth.
2. Cashless Payment and Digital Wallets help the customer to make stress-free, safe, and secure payments. Now no need to carry a heavy wallet in your pocket.
3. You can select any of these cloud computing solutions- PaaS, IaaS, and SaaS e-commerce platforms based on your needs.
4. The rising popularity of on-premise solutions along with the cloud is because some organizations prefer to have more control over the applications that are implemented.
5. Last but not least, is the evolution of VR (Virtual Reality), and AR (Augmented Reality). Their market size is $37 billion in 2022, and will soon reach $114.5 billion in 2027.

Well, with this rapid growth, it is not wrong to say that e-commerce is continuously changing to get adjusted to our customer’s needs, and requirements. The latest trends and developments all have the same motto to make it an easier and more seamless customer journey.